What’s the Difference?

What’s the difference between a product or service for sale, and a solution to an identified problem that costs a few dollars? The answer is, subjective value.   “The idea that an object’s value is not inherent, and is instead worth more to different people based on how much they desire or need the object. The Subjective … Read more

The World Needs Dreams – Part 2

When and how provide the dynamic elements to the who, what, and where.  Tying them all together with the strength that supports tenacity and endurance is the why. The dream has taken on substance by this point in the exercise.  It is clearer what the dream is about and what it is intended to accomplish … Read more

The World Needs Dreams – Part 1

Dreams are why we seek to survive and why we seek to progress.  Dreams hold a promise for tomorrow. For a dream to achieve full usefulness it needs to be tested, refined and put to work because on its own a dream is only a wish about life.  It requires substance and definition in order to become effective … Read more

Marketing Associate

UserTutor Corporation is looking for an associate with marketing and promotion skills to become a part of our team. What we look for in our associates foremost is their ability to learn, followed by the ability to assess and determine what is required for any project undertaken.  As with all our associates, the Marketing Associate will have a … Read more

Business Resource Associate

UserTutor Corporation is looking for an associate with business training and coaching skills to become a part of our team. What we look for in our associates foremost is their ability to learn, followed by the ability to assess and determine what is required for any project undertaken.  As with all our associates, the Business Resource … Read more

The Full Service Era – Part 2

So what is that reasonable alternative? For every business it varies but the concept remains consistent – get back to the basics.  Kindness did not go out of style just because it’s the new millennium.  Same as courtesy.  It’s still as valid today as it was in any point of history.  Getting back to the … Read more

The Full Service Era – Part 1

Does anyone remember this fellow? Fill ‘er up!  Check the oil and tranny fluid.  Tires seem a bit low.  Clean the windshield, back window, and even the headlights. The full service era was an ideal – a philosophy that the customer was worth the full efforts of service.  Their time was important and service reflected … Read more